Once upon a time...

Conscious Copy & Co. founder, Jennifer Hudye, was in her sophomore year of college, majoring in entrepreneurship. Her goal was to bootstrap and build an online business in college so she could work for herself when she graduated.

One day, she was walking to class, listening to a marketing podcast where the hosts were talking about direct response copywriting and marketing. They quoted copywriter legend, Robert Collier, saying, “Always enter the conversation already taking place in the prospect’s mind.”

And a light bulb went off in Jennifer’s mind.

She made it her mission to show her prospective clients that she understood them better than anyone, she cared about them more than her competitors, and she could help them by making an offer to her online product.

“People don’t care how much you know, until they know how much you care (and that YOU can help them).”

As Jennifer’s online coaching business started to grow, her peers in the space took notice of what she was doing and the fast results she was achieving through her marketing & copy… and they began to ask her for help.

Organically, Conscious Copy & Co. was born.

Today, we are the go-to copywriting agency and training company for the top entrepreneurs in the online business development world.

We help the top coaches, experts, and thought leaders get clear of their true, authentic message in the marketplace and craft powerful “truth-based” marketing campaigns.

Because the truth sells.

And the way we do that is through conscious copy, which we define as “written words that sell with integrity & authenticity.”

Tens of millions of people have taken action on the copy written by Jennifer and her team. Clients include household names like Strategic Coach, Joe Polish, Brendon Burchard, Dean Graziosi, Eben Pagan Training, Allison Maslan, Sally Hogshead, Cameron Herold, Chalene Johnson, and many others.

Our Founder

Jennifer Hudye is on a mission is to help entrepreneurs connect with their truth, communicate it effectively, and master their marketing so they can make a greater impact and get highly rewarded for it.

Because she believes that entrepreneurs are the real superheroes and the ones who are going to transform the world.

The Code

At Conscious Copy & Co., we live and breathe by our core values. These values govern how we operate all areas of our business.

Conscious Growth

Driven by purpose, fueled by passion. We focus on what we want, why we want it, and where we’re going while always maintaining excellence to get it.

Authentic Transparency

The truth sells. We communicate and build relationships from a place of honesty and integrity.

Compassionate Honesty

Strong back, open heart. We are compassionate and respectful of others’ feelings and emotions while always honoring our truth.

Evolved Leadership

Lead with head and heart. We hold ourselves accountable and take ownership for what we each produce.

Knowledge Seekers

Live on the solution side of problems. We see every situation as an opportunity to learn and grow and aren’t afraid to ask questions.

Aligned Action

Positive momentum over scattered motion. We align first, set goals second, and then take action to pave the path to the future.

Purposeful Partnerships

Relationships over transactions. We have built a Unique Ability ecosystem where everyone thrives.

Meet The Team


Operations Manager

why i love it…

Having the pieces come together so that our prospects, clients and team have a seamless experience in all areas of the business is amazing to be a part of! I love how it allows people to focus on what’s really important in their business.

My Life Motto…

“I do not regret the things I’ve done but those I did not do.”

fun fact...

I love to travel and my passport is one of my favorite possessions. I’ve been to 26 states, 16 countries (Europe 10 times!) and know way too many airport abbreviation codes by memory. I’m always thinking of where I want to go next! 


Relationship Manager

why i love it…

I love helping people grow their businesses and live their dreams.

My Life Motto…

Be excellent to each other.

fun fact...

Experienced totality (full lunar eclipse) in the middle of a farm field in western Oregon with my wife, son, and dog. It’s one of the happiest and most incredible moments I’ve ever experienced.

Alisa Owens

Sales Manager

why i love it…

I am a natural problem solver with a deep desire to help people. I get jazzed about helping people see the solutions that will give them the business growth and success that they truly want.

My Life Motto…

“It always seems impossible until it’s done.”  -Nelson Mandela

fun fact...

I have a huge passion for design as well as hospitality. I have a property that I rehabbed and designed where I host Airbnb that has earned the highest 5 star reviews since it started.

Michael Lopez

Conscious Copywriter

why i love it…

Being able to help entrepreneurs sell with authenticity and integrity so they can have a greater impact, help more people, and create the lives they’ve always wanted is why I got into marketing and copywriting. When you’re doing those things, what’s not to love?

My Life Motto…

“Luck is what happens when preparation meets opportunity.” – Seneca

fun fact...

I once made my 7th grade teacher tear up by reading a poem I wrote about Pop Tarts out loud to our class.

Jamie Caroccio

Conscious Copywriter

why i love it…

For me, writing is the ability to capture scenes, sensations, thoughts, and beliefs mid-act, and imprint them on the page to be wandered upon, questioned, and felt again.

My Life Motto…

Fall in love everyday: with people, places, ideas, moments, and sensations.

fun fact...

I spent a year studying abroad in Spain where I studied Spanish intensively, traveled to cities all over Europe, met new people, sipped on glasses of Rioja, ate delicious Spanish tapas, and met the amor de mi vida who is now my husband!



Copy Chief

why i love it…

I believe story is the currency for the better world most of us want. Putting story into copy to amplify mission driven entrepreneurs’ results drives me.

My Life Motto…

“The breeze at dawn has secrets to tell you. Don’t go back to sleep.” – Rumi

fun fact...

As a slam poet I learned to capture attention and generate emotion in a minute. Apparently that’s great for writing ads too!

Ashley Scoby

Vivid Vision Writer & Conscious
Copy Editor

why i love it…

I love distilling people’s ideas and passions into words. Every single person has a story, and I love figuring out those stories, and then finding a way to tell them.

My Life Motto…

“Stay far from timid; only make moves when your heart’s in it.” -Notorious B.I.G.

fun fact...

I’ve climbed a glacier in Iceland and gone cage-diving with great white sharks in South Africa.

patty harbert


why i love it…

I love working on the other side of the business process, doing the parts of business that are essential, but that people don’t often see. I love working with things from the ground up, updating processes, websites and the overall ‘tech side’ of things!

My Life Motto…

Be open-minded, work hard, and always live your life as an adventure. 

fun fact...

I have a twin sister! We are fraternal but you would never know it by looking at us!

Yildiz Alidzhikova



I enjoy making things beautiful, and I keep on doing it because I love the everyday challenge of translating the brand spirit into design.

My Life Motto…

Enjoy life and remember it always seems impossible until it is done!

fun fact...

I am a horrible singer, but I always sing whenever I have the opportunity. Karaoke bars are not my limit… I once sang on the street and earned 1 EUR.

Breonna Williams

Executive Assistant


I love to organize and keep the daily flow smooth. I thrive on the little details that assist in creating the bigger picture! Supporting a team that genuinely cares about each other and their clients is so amazing and drives me to be my best self.

My Life Motto…

Ditch your self-limiting beliefs

fun fact...

I LOVE music festivals. I’ve gone to Coachella every year since 2012 and have traveled internationally for festivals.

Interested in working together?

YOU are the reason we can help the WORLD.


Your message, your hopes, your dreams. When you invest in your future by partnering with us to work together, you help a child in need. 

In 2018, we sponsored 110 girls to attend the Girl Power Project with the Just Like My Child Foundation. We are investing in girls in Uganda to provide them with the skills & training so they can stay in school and avoid forced child marriage, early pregnancy, and disease. 

Empowered women and girls have the ability to transform themselves and others.

When we invest in a girl, the whole world benefits.